Make the Most of Your 2016 Momentum: Founder/CEO Edition

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1.Take Your Self-Care Seriously

If you have the flu, go to the doctor. If your ankle is sprained and swollen, go get it checked out. You’ve got a little pain in your lower back, schedule a massage. Your financial models stressing you out, take a walk or drop in a session of relaxing yoga.

 
Your body is a vehicle of your emotions and a vehicle of feelings and a vehicle of whatever you need to get done in life. And you’ve got to take care of that vehicle.
— Eva Longoria
 

The best thing you can do to sustain your momentum is maintain your health and well-being.Put your self-care first. Without you, your business will not run itself. If your body is telling you that you need time to rest, do it and get well.

 

 
 

2.Keep Your Eyes on the Prize

Create a focus point, process or plan. How do you determine what you want to accomplish this week,  month, quarter or year? Whether it’s a vision board, mindmap, project list, evernote entry, Google Doc or Excel spreadsheet, you have to find a way to capture your plans.

 
Your mind is for having ideas, not holding them.
— David Allen
 

Want to take it a step further? Plan out the steps for each goal or resolution and give yourself a SMART deadline. Check in with your plan and re-evaluate your progress and future efforts.

 

3.Embrace the No

Are you available to attend an event the same night as your evening Twitter chat? No. Can you pitch in a volunteer project the week of your MVP launch? No. Are you able to spend $250 a plate for a fundraising dinner when you set to decrease your personal budget by 25%? No.

 
The difference between successful people and really successful people is that really successful people say no to almost everything.
— Warren Buffet
 

Don’t be afraid to say no to conflicting appointments, controversial/unethical ideas, unwanted/unsolicited advice, potential problem partnerships, or pro-bono efforts.

4.Create an Advisory Board.

Trying to start something in a new industry or outside of your field of expertise? You’re going to need more people. An advisory board should be people who you trust, can talk about the good, bad and the ugly and keep things between you and them.

 
We need people in our lives with whom we can be as open as possible. To have real conversations with people may seem like such a simple, obvious suggestion, but it involves courage and risk.
— Thomas Moore
 

It’s important to know what you know and to know what you don’t know. While working on your venture it’s important to be surrounded by a room full of diverse perspectives.

 
 

5.Create a Community

Don’t worry about having a following, create a community. Your ideal user should be compelled to be connected to your product/service. If you’re adding value to their values, beliefs and lifestyle, you’re well on your way.

 
We cannot seek achievement for ourselves and forget about progress and prosperity for our community... Our ambitions must be broad enough to include the aspirations and needs of others, for their sakes and for our own.
— Cesar Chavez
 

Think of yourself as a community evangelist-- An involved community will build, sustain and grow your brand, venture or organization.